ownstreet pro vs pro max is the upgrade question once Pro is already paying for itself. You have unlimited products, email capture, and a marketplace listing. Now you want shop.yourbrand.in on invoices, coupon codes for WhatsApp launches, or featured placement when buyers browse categories. This guide compares Pro ₹299/month vs Pro Max ₹799/month so you pick the right tier, not the expensive one by default.
Try ownstreet
One page: links, digital products, UPI checkout
Replace Linktree + Gumroad with one India-first page. 0% platform fee on product sales. Start free: add Razorpay when you are ready to sell.
ℹ️ Quick answer
Quick answer: stay on Pro if you sell 2–10 digital products and bio traffic converts. Upgrade to Pro Max when custom domain trust, coupon promos, or UTM campaign tracking will lift revenue more than ₹500/month extra.
ownstreet Pro vs Pro Max at a glance
| Feature | Pro ₹299/mo | Pro Max ₹799/mo |
|---|---|---|
| Live paid products | Unlimited | Unlimited |
| Bio links | Unlimited | Unlimited |
| UPI + bank payouts | Yes | Yes |
| 0% ownstreet platform fee | Yes | Yes |
| Email list capture | Yes | Yes |
| PDF stamping + buyer receipts | Yes | Yes (white-label receipts) |
| Creator marketplace listing | Yes | Yes + featured when published |
| Remove ownstreet branding | Yes | Yes |
| Custom domain (shop.yourbrand.in) | No | Yes |
| Coupon codes | No | Yes |
| UTM + repeat buyer analytics | Basic | Full export |
| Order CSV with source + coupon | No | Yes |
Full pricing table: pricing. Free to Pro math: Is ownstreet Pro worth it. Marketplace: Creator marketplace India.
What Pro ₹299/month is built for
- Product #2 and beyond after Free validated one live offer
- Email list from bio traffic without a separate Mailchimp bill
- PDF stamping and payment receipts for ebook and guide sellers
- Marketplace listing at /marketplace for discovery
- Branding removal when ownstreet footer feels too loud
Pro is the workhorse tier. Most Indian creators selling templates, PDFs, or presets from Instagram stay here for months. Bank payouts work on Pro with unlimited live products.
What Pro Max ₹799/month adds on top of Pro
- **Custom domain:** storefront on shop.yourbrand.in instead of ownstreet.in/username only
- **Coupon codes:** limited-time WhatsApp and Reels promos without manual refunds
- **UTM analytics:** see which campaign or bio link drove each sale
- **Featured marketplace:** priority placement when you publish a listing
- **White-label buyer emails:** receipts and delivery feel like your brand, not a platform
- **Full order CSV export:** source, coupon, and repeat buyer fields for ops
💡 Tip
Pro Max is an operator tier. If you have not run a coupon launch yet, Pro probably still wins.
₹500/month extra: when Pro Max breaks even
| Scenario | Pro enough? | Pro Max pays if… |
|---|---|---|
| 2 products, ₹8k/month sales | Yes | Not yet |
| Coupon launch adds 3+ sales at ₹499 | Manual DM discounts | Coupons automate it |
| Buyers ask if URL is legit | ownstreet.in link works | Custom domain lifts trust |
| Running 3 UTM campaigns/month | Guesswork | You need attribution data |
| Marketplace browse is top channel | Standard listing | Featured slot drives clicks |
Three extra ₹499 sales per month cover the ₹500 gap between Pro and Pro Max. Coupon-driven launches often clear that bar in one weekend. Payment rail: NPCI UPI overview. Gateway fees: Razorpay pricing.
Pro vs Pro Max for common creator types
Try ownstreet
One page: links, digital products, UPI checkout
Replace Linktree + Gumroad with one India-first page. 0% platform fee on product sales. Start free: add Razorpay when you are ready to sell.
| Creator type | Start at | Move to Pro Max when |
|---|---|---|
| Notion template seller | Pro | Running festival coupon drops |
| Fitness meal plan PDFs | Pro | Custom domain on coaching ads |
| Lightroom preset packs | Pro | Featured marketplace + bundles |
| Course creator (3+ SKUs) | Pro | UTM tracking across YouTube links |
| Agency white-labeling store | Pro Max | Day one if client needs their domain |
How to upgrade without breaking live sales
- Keep your live products published during upgrade. Nothing unpublishes.
- Connect custom domain in dashboard before you announce shop.yourbrand.in.
- Create one test coupon at 10% off, run a ₹1 purchase yourself.
- Update bio link only after domain SSL is active.
- Announce the new URL once, not five times across Stories.
Still on Free? Read Is ownstreet Pro worth it first. Selling without a website: Razorpay setup for digital creators.
FAQ: ownstreet pro vs pro max
Is Pro Max required for marketplace listing?
No. Pro includes marketplace listing. Pro Max adds featured placement when you publish.
Can I downgrade from Pro Max to Pro?
Yes. Custom domain and coupons stop when you downgrade, but products stay live on your ownstreet URL.
Do both plans include bank payouts?
Yes. Bank account + PAN in Dashboard → Payments. Unlimited live products on Pro and Pro Max.
Is there a platform fee on sales?
0% ownstreet platform fee on product sales on both plans. Razorpay gateway fees still apply.
Which plan for WhatsApp coupon promos?
Pro Max. Coupon codes are not on Pro. If you only run flat prices, Pro is enough.
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Further reading
Lakshath
Founder, ownstreet · ownstreet
Updated Jul 2026